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Gallery auctions, made simple.


White-label gallery auction software.

Indy.auction makes it easy to run branded, professional gallery auctions with no setup fees, monthly subscriptions, or previous auction experience required.

Make sales and find new buyers with branded online auctions.

Move older inventory.

Clear stock and make room for new works through online auctions. Creating space for new exhibitions whilst identifying new buyers and clients.

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Grow your client base.

This is your auction, not ours. Each bidder agrees to your privacy terms and signs up to your marketing, so you can grow your audience of collectors.

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Engage your community.

Bring your audience into the process. Use auctions to involve collectors, patrons, or artists in a shared campaign for a good cause.

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Launch auctions fast.

Create and publish an online auction for your gallery in days, not weeks. Run auctions any time of year to align with exhibitions, campaigns, or global events.

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Maintain privacy.

Run invite-only auctions seamlessly. Retain control over your auction results and choose whether to publish the hammer price of your lots, protecting your market, artists, and reputation.

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Create.

Build gallery auctions for single works or full exhibitions. Keep things public or invite-only for exclusive patron events.

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Customise.

Add your gallery’s logo, colours, and tone of voice throughout the auction journey. No third-party branding. It’s your auction, not ours.

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Launch.

Set up in minutes using guided templates. Upload lots, write descriptions, set estimates, and start accepting bids.

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Automate.

Collect payments securely and automatically with support for Stripe, PayPal, and bank transfer. No more invoice chasing.

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Grow.

Your auction means your data. Gain instant access to your underbidder data to make future sales outside the auction. 

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Save on fees.

No setup fees and no subscriptions. Just a commission on sold works, with the option to pass this on as a buyer’s fee and run your auction at zero cost.

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Hear what others have to say.

"Many thanks for your help and support throughout the auction - it's greatly appreciated, and we've really valued your expert input. What an amazing result."

Operations Manager£1M+ Auction

"The team has been exceptionally helpful and professional in guiding, facilitating and pushing our auction. It couldn't have been a better experience."

Jack TroddBrushes with Greatness
"It's a brilliant platform. It was our first time activating an auction and Indy was a revelation.”
Irena BozhilovaFitFlop
Art auction experts.

Indy.auction’s team of gallery auction professionals from Christie’s, Artsy, and eBay are available to help with setup, pricing, marketing, logistics, and more.

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Aspen's ArtCrush 2025
Aspen Art Museum used Indy.auction for ArtCrush 2025, their annual exhibition and auction gala event. Explore the auction to see what's possible.
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Create your gallery auction, today.