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Pricing

No setup fees. No subscription fees.

Just a simple percentage on sold lots, with the option to pass this cost to winning bidders at checkout — so you can run your auction at no cost to you and use Indy.auction's software for free.

Up to £50k
Over £50k
What is the size of your auction?

Free

0%
Unavailable
1 auction (max 10 lots)
Google and Facebook sign in for bidders
Winning bidder and underbidder details
Our free auction software, ideal for running a one-off auction with the bare essential auction functionality. Currently unavailable, enquire for more information.
Enquire

Starter

6%
6%
Everything in Free plus:
5 auctions (max 100 lots)
Option to pass on Indy.auction fees to buyers
Stripe and Paypal integrations
All the basics for a seamless auction process, from bidder registration to payments.
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Enquire
MOST POPULAR

Pro

9%
Bespoke
Everything in Starter plus:
Full design customisation
Customisable bidder email notifications
Option to remove Indy.auction logo
Custom URLs
3x bidder registration options
3x auction ending options
Perfect for those looking to customise the auction page design and tailor their bidder experience.
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Enquire

For enterprise-level services including custom integrations and bespoke features, please get in touch.

Free
0%
Starter
6%
 
Pro
9%
Auction Management
Number of auctions
1
5 per year
Unlimited
Number of lots (per auction)
10
100
500
Bidder notifications
Email copy content
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Bidding extensions
2 Minutes
2 Minutes
All lots auction ending
Cascade auction ending
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Individual lots auction ending
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Bidder wishlist
Competitive bid history
Auction Design
Auction templates
3
3
3
Turn off 'Powered by Indy'
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Custom auction design
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Custom auction sub-domain
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Terms and conditions
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Privacy policy
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Analytics
Interactive dashboards and reports
Underbidder details
Payment Processing
Stripe
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PayPal
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Add buyer fees
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Bidder Registration
Google and Facebook sign-on
Invitation only auctions
GDPR check for mailing list
Credit (bank) card validation
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Manual bidder approval
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Support
Help centre
Online chat
Dedicated auction advisor
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On request
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What our clients say.

"The software is really easy to use and I enjoyed the fact you can see live bidding. I’d definitely use Indy again, especially as there is no cost to us. Nobody seemed to mind paying the fees. I’d recommend Indy to others."
Cask Logo
Laura HattersleyCEO, Cask Research
"Indy.auction is a brilliant platform for us. We are all about the personal service and we're able to upload our own branding. We are able to put our pink scene on it, and the artists keep feeding us lots of information and it is effortless to upload."
Future Dreams
Sam JacobsCEO, Future Dreams

Run auctions for free.

Add a buyer’s fee to cover the platform costs and run your auction completely for free. No setup fees or monthly subscriptions required.

Create your auction
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Flexible auction management services.

Our user-friendly, no-code auction software enables you to run your own auctions with ease, whenever you choose. But we can also provide additional support when needed.

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FAQS

How are fees deducted? When you set up your account, you have the option to connect your Stripe or PayPal accounts. You can even connect both. This way, when a buyer pays for a sold lot, the funds are automatically sent to your account. The Indy.auction software fees are deducted automatically from your Stripe and/or PayPal account when the buyer pays.

Any optional Auction Management Services are invoiced separately by The Auction Collective.
Can I change my pricing tier at a later date? Yes - You can switch to another tier at any point from within your account dashboard. When doing so, you will need to create a new auction as auctions cannot change between tiers. 
Are there any additional costs?

Indy.auction is designed as a self-serve auction platform, so you can run your own auctions whenever you like, with the only cost being a percentage fee on sold lots. 

There are no additional auction fees, but Stripe and PayPal, our payment providers, add their own payment process fees which are usually between 1-3%. These are subject to change, so please check their websites.

However, if you'd like support with setting up your account, uploading lots, or managing your auction, we offer optional services for a pre-agreed fee. You can learn more on these here.
How can I pass on the Indy fees to the buyer?

When setting up your auction, you can choose to add a Buyer’s Fee - either as a fixed amount or a percentage of the final price. The exact amount is entirely up to you and can be used to cover your auction costs. 

This fee will be automatically added to the buyer’s checkout total, on top of the hammer price (the final result for the auction lot). 


The Buyer’s Fee is clearly displayed on the auction page under Auction Rules, and is included in the default auction terms and conditions - so all bidders are fully informed before placing any bids.
Are there any additional payment fees?

Payment provider fees, such as those charged by Stripe or PayPal are charged separately by the payment provider themselves.