Your brand, your auction.
Whether launching a new product, fundraising for a cause, or executing a brand partnership, Indy.auction empowers you to run professional auctions under your own branding while capturing valuable audience data.
Accelerate growth with flexible brand auction software.
Grow your business.
Turn each auction into a powerful customer acquisition tool. Every registered bidder on Indy.auction agrees to your Privacy Policy, granting you access to buyer contact information for future marketing.
Generate publicity.
From launching a new product to delivering an exclusive brand experience, Indy.auction offers a dynamic way to engage your audience, build anticipation, and elevate brand prestige through online auctions.
Collaborate easily.
Whether working with artists, influencers, or industry partners, Indy.auction makes collaboration easy. With a single neutral campaign destination, Indy.auction provides each collaborator with equal visibility, simplifying the process while bidders enjoy a seamless auction experience.
Make an impact.
Design a branded auction that reflects your vision and mission. Whether supporting a cause or funding your own charitable initiative, the platform adapts to your goals.
Helping global brands identify high-value customers, drive revenue, and raise funds for good causes.
Create.
Design your auction to fit your needs. Indy.auction supports public, private, live and timed online auctions, with professional high-quality templates for single-item and multi-item events.
Whether you're hosting an exclusive brand auction for loyal customers or promoting a new collection to a broader audience, you control who can bid and what they can bid on.
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Customise.
Retain full control over the way your brand is presented with a fully customisable, white-label auction platform.
Tailor every detail, from logos and colour schemes to auction terms and conditions, ensuring your branding remains front and centre.
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Execute.
Set up your brand auction quickly and easily, saving time compared to traditional auction houses and requiring no prior experience.
The platform guides you through every step of the process so that you can focus on what matters: your product, your brand, and your audience.
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Automate.
Make post-auction management effortless with Indy.auction's automated payment system supporting Stripe, PayPal, and Bank Transfer.
The platform handles all payment processing, ensuring accuracy, eliminating delays, and providing a smooth and efficient transaction experience.
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Grow.
Gain valuable insights through Indy.auction's dedicated analytics dashboard, providing access to registered bidder information and helping identify high-value customers.
Engage with these new customers immediately or target them in future marketing campaigns and promotions, building lasting relationships and driving future sales.
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Save on fees.
Indy.auction has no setup fees or monthly subscriptions, offering maximum flexibility for brand auctions. Instead, a simple, single percentage fee is charged on sold lots, with the option to pass this cost onto the buyer.
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What our clients say.
"Many thanks for your help and support throughout the auction - it's greatly appreciated, and we've really valued your expert input. What an amazing result."
"The team has been exceptionally helpful and professional in guiding, facilitating and pushing our auction. It couldn't have been a better experience."
With experience from Christie’s, Artsy, eBay, and more, the Indy.auction team is made up of experts in branded auctions providing end-to-end auction services, including KYC, AML, auction setup, marketing, and logistics support.
Try a demo auction.
View one of our demo auctions and experiment with Indy.auction's bidder experience. Explore, bid, and test the platform with no payment obligation.
Luxury Watches
A luxury watch auction using the Standalone auction template.
VIEW THE AUCTION
Single Lot
A single lot auction from a Michelin-starred restaurant.
VIEW THE AUCTION
Luxury Handbags
A luxury fashion auction using the Standalone template.
VIEW THE AUCTION
Football Shirts
An auction of match worn shirts for the club's CSR projects.
VIEW THE AUCTION
Experiences
Unique experiences using the Standalone auction template.
VIEW THE AUCTION